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The Village Websmith Web Design & Services for Caerphilly, Caerphilly County Borough, Bordering Glamorgan and Monmoutshire

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Dedicated to small businesses.
At the Village Websmith, we only work with small businesses. It is far simpler and much more rewarding. It is far easier to get information about what is good about a business when you are talking to the person who IS the business. We are proud to have helped hundreds of small business people expose themselves more effectively on the Internet since 2003.

Giving word of mouth a helping hand.
As do many small businesses, most of our customers are certain that Word Of Mouth Marketing is the best way to get business. We strongly agree. After all, that is how we get most of our work. However, there is no harm in giving WOMM a helping hand. That is how we see the web presence here at the Village Websmith. It is an easy way for your customers to share your business with their friends and family.

Easy, easy, easy!
The hallmark of all our work is that the experience for visitors is easy. Your information is expertly presented not only in the form of words used and the images associated, but just as importantly, in the places where people look and where they expect to find the information. Nothing gets hidden in unnecessary, distracting animations and the pages follow a stable, comfortable structure, developed with just your site in mind. The most important part is that it is also extremely easy for visitors to respond to you via your chosen communication channel. You choose the option that suits best your availability to handle the enquiries.

Like Baby Bear's Porridge
How customers perceive your business is fundamental in how they respond to it. An impoartant part of our job is to make customers look just the right size for everyone. Small enough to be cherished by existing customers but substantial and professional enough to reassure potential new customers. This is a delicate balance that is only achieved through decades of experience in creating web presences promoting small businesses.

Getting found can also help
With unique functions to associate what you do, for whom and where, Webinthebox® from The Village Websmith helps even the smallest business find its way to the forefront of search engine results. Come and visit us, we will be happy to show some examples of how this works. You will also find that it is explained in plain language and not Jargonese.

Last but not least
The subject of money in many cases can present a surprise. You will find the surprise a pleasant one when presented with your Village Websmith invoice. Your site is built using Webinthebox®, our own content management system, developed since 2003. This makes creation and customisation of sites very quick. As time is money, this leads to small, manageable bills.

Expand and achieve
As your business develops, your Webinthebox® site can develop with it. Options can be added at any time for:

  • Online shopping cart
  • Payments and deposit taking
  • Quote configuration
  • Invoicing and contact management
  • Interactive maps
  • Broadcast emails and newsletters
  • Live chat
  • Calendars of events
  • Video galleries
  • Time lapse sequences

An image of Welcome to Fabtastic Friday - "Tap and Filter Questions" goes here.
--Request Information-- Photo from Featured Project near Caerphilly
Welcome to Fabtastic Friday - "Tap and Filter Questions"

If you want to get the right answer, first you must ask the right question.

I see open questions as filters and closed questions as taps to take a plumbing analogy. Working out which question to ask to which potential customer is the real art of getting to the order as efficiently as possible.

Anyone who has been exposed to any amount of sales training has probably heard coaches banging on endlessly about the value of open questions versus closed questions. The Rudyard Kipling rhyme "I have six honest serving men, they taught me all I know, their names are What and Why and When and Where and How and Who" will be indelibly impressed through over-use.

That has a value, open questions are great for eliciting information. However, at some point in the sales process, a decision must be made, which by its nature demands a closed question. It is never too early to ask for the order, then based on the answer, you can either get the signature, or open another line of open questions to get at the reasons behind a negative response.

How does this relate to the web? In the information content of your site, a series of closed questions can guide visitors to choose the most appropriate links to the sections of the content that are most relevant to them. Questions like "Have you ever wanted to writs a book?", "Are your energy bills too high?" or "Do you have relatives abroad?", linked to pages within the site can steer people quickly to the right place.

It is when designing the response form for the site that open questions come into their own. Questions like "What is your budget?", "When is your wedding?" or "How many rooms in your house?" all help to provide you with the information you need to prepare an accurate proposal. All Webinthebox« sites from the Village Websmith come with copy writing support to help you get the message across and a fully customisable enquiry form to make sure you get the right answers by asking the right questions. To find out more, call us on 0203 239 0350 or click in the header of any page to send us an email.

Caerphilly is well known for these attractions: Castle Cheese making and the Castell Coch folly as well as a museum.

Caerphilly is also close to our headquarters in Shirenewton, Monmouthshire, which helps us to maintain our policy of only working face to face with customers to make sure they get the best results quickly when writing the content for their web sites. This is a much quicker method of establishing what aspects of a business are the most promotable and getting the order of things. So, if you have a small business in Caerphilly, just get in touch with the Village Websmith and experience the difference of truly personal web design for yourself. For more information, please call us on the number shown, or click in the header of any page to email Caerphilly-s-wales@villagewebsmith.co.uk.

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